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After The Phone Rings: Money and Mobile Content

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2.50 (6 votes)
Eric Lin:
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3.00 (4 votes)
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Russell Buckley:
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2.75 (4 votes)
Andrew Stein:
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3.00 (4 votes)
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Speaker(s): Eric Lin, Julie Ask, Russell Buckley, Andrew Stein
Date: Thursday, April 24
Time: 3:50 - 4:40PM
Location: 2002

Track: Focus on Mobile Web
Tags Novice, Focus on Mobile Web

Presented by Eric Lin (HTC), Julie Ask (Jupiter Research), Russell Buckley (AdMob), Andrew Stein (PopCap Games). As sales of ringtones and mobile applications decline, developers and content creators need to reconsider how to make money from mobile users. Looking to models used on the desktop Internet is increasingly attractive.

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