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Emerging Ad Exchanges: Bidding on Banners and Beyond

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Speaker(s): James Beriker
Date: Wednesday, April 23
Time: 2:40 - 3:30PM
Location: 2010

Track: Strategy and Business Models
Tags Intermediate, Strategy and Business Models

Presented by James Beriker (Efficient Frontier). Join a discussion on how consolidation in the ad space, including Google’s purchase of DoubleClick, Yahoo!’s purchase of Right Media, and Microsoft’s purchases of aQuantive, impacts businesses.

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