Experience-driven Product Strategy
Track: Design and User Experience
Tags Novice, Design and User Experience, Workshop
Presented by Todd Wilkens (Adaptive Path). Based on a new O'Reilly book by the strategy and design experts at Adaptive Path, this workshop will help you learn how to make user experience a strategic advantage. As the factors affecting our business get more complex, we must deal with greater and greater uncertainty.
Comments
Very good talk. Well prepared, well paced, thought provoking, pitched at the right level. I might even buy the book...
I really enjoyed this workshop! A lot of great points for best approach in developing product strategy. I do agree with Petr that it was, indeed, slightly quick speaking. Hopefully we'll get a chance to receive a PowerPoint slides of the presentation.
Great session! I left with some real tips to apply to building out my current community product and some good ways of helping my internal folks get bought into a more formal way of looking at product strategy. I'm thinking of buying the book too.
Loved this session. The madlib for developing the elevator pitch was really useful. Speaker was engaging and liked the pace of the session.
Great job, good insights! Very much appreciated the little task in the middle (gave it a workshop feel despite the large size of the group).
todd is a great speaker and the content of the talk was excellent. this kind of framework is hard to come by for such a nebulous and difficult goal such as product strategy. i highly recommend buying the book to someone who missed the session (the slides by themselves won't cover the insights). my only suggestion is to speed up the pace of the talk for this audience. i didn't need so many details about the examples, as i'm familiar already with all of these products and services and think the rest of the audience was too.
Can someone explain where to go on this site to find the slide deck to Todd's presentation? Thanks
Todd's presentation was well-crafted and engaging. I found the two methods of creating the "elevator pitch" to particularly useful and timely for the projects on which I am currently working. I looked for the book at the O'Reilly booth but didn't see it.
Really enjoyed this presentation a lot. Definitely one of my favorites of the week. Very stimulating, packed full of thought-provoking ideas. I was only planning on staying an hour or two so I could check out one of the other presentations but couldn't - I just didn't want to miss anything.
You can find Todd's presentation on www.web2expo.com
There is a link - we are uploading presentations as we receive them from the speakers so if it's not there, please check back.













Great talk! Many interesting ideas.
Favorite slide: inside product is MAGIC.
Just a little too quick speaking to catch all – English is not my native language.