IBM: Web 2.0 Goes to Work
Track: Sponsored
Tags Novice, Sponsored
Presented by Gina Poole (IBM Software Group), Rod Smith (IBM Emerging Internet Technologies ). Web 2.0 is changing the way companies think, work, and run their businesses. From mashups to social networking, these new tools and principles can help improve employee effectiveness, solve business problems, and change the model for smart, social business interactions. Hear what IBM is doing internally, and how they’re helping organizations realize the value of Web 2.0 in the enterprise.



Very interesting presentation from Gina Poole about collaboration initiative at IBM. I still can't find the "trigger" to "make it happen" in my entreprise as people seem to be too busy to collaborate (!?!).