Web 2.0 Product Management: Optimizing Metrics and Viral Growth
Track: Strategy and Business Models
Tags Intermediate, Strategy and Business Models
Presented by Dan Olsen (YourVersion). Want to be a Product Management Jedi? Web 2.0 product managers need to master new skills to achieve success. Products with a viral nature cause the product and the marketing of the product to be closely coupled. Come learn best practices in Web 2.0 Product Management.
Comments
WOW. Hands down the best session so far.
Yes, we all know what we need to do: ask the users, measure/analyze, ROI etc. but Dan presented it in a way that was refreshing and inspiring.
Way to go.
Most informative discussion I have attended so far. I really want the slides from this talk. Did any of you with a camera post them to a blog?
Great content and judging by the size of the audience it was certainly something we were all looking for.
Thanks to everyone for the feedback. I'm happy to send you a copy of my presentation, just send me an email at dan@olsensolutions.com.
Great info, best session; I'm in a hurry to get back to my office and start measuring our sites. Presentation file required!!!
Great presentation!
I think you would have had even more attendees if you'd had a bigger room. You'll definitely need a bigger room next time!
Clearly "real world" topics were popular with attendees seeking to learn how to integrate best practices into their Web 2.0 strategies.
Thanks for sharing your knowledge, and it was great meeting you!
Keep in touch,
Rebecca
Thought this was the best session of the conference, with real ideas we can take back with us. Thanks, nicely done.
Fantastic for the information.
Yet, quantity of information was overwhelming. Slides will be a great reference document, but difficult to digest in a 50 min presentation.
one of my most favorite sessions for the expo. straightforward and informative. very enjoyable. thank you!
Most robust and most actionable session of the expo. Soooo much information, great examples, a wonderful overview of the whole product management role.
So many product features... so little time... Really appreciated you sharing tools for prioritizing product development. So often we see development being done on features that are "cool" vs. development being done on features that customers are screaming for and/or that produce significant ROI. Some great messages.
Hugely insightful - covered a huge breadth of topic in a short time but all of it useful
















Good speaker. Again, hard to cram in so much data in an hour and not barely scratch the surface. Still the info and talk was useful. Interesting stuff.