Consumer 2.0: How Web 2.0 is Changing Moods, Metrics, and Monetization
Consumers are rapidly adopting new behaviors powered by Web 2.0 technologies including social networks, blogs, tags, ratings, user-generated content, news feeds, shared bookmarks, online photos, and videos.
Who are the early Web 2.0 tech adopters and who are the late bloomers? How do users differ in online consumer behavior, from each other and compared to the past? What can demographics, metrics, and market research tell us about users, usage, and monetization?
Find out more from this panel of consumer research experts about changes in online user behavior and how it affects internet marketing techniques. Learn how the "New-New Consumer 2.0" interacts with today's web sites and social networks.
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The problem with short session panels with industry members sharing similar markets is that a certain amount of the precious available time will be spent jousting for credibility. Had we avoided the few spats and barbs, more useful data would have come out.