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Sarah Worsham

Michigan
43.742691, -84.62162
sazbean.com

About: Sarah Worsham (Sazbean) graduated from the University of Michigan with a B.S.E in Computer Engineering and a Software Engineering concentration. She has a MBA in e-business and has been the Internet Manager for a B2B publishing company since May of 2004. Sarah is passionate about helping businesses use the web effectively. Business to Business (B2B) companies face unique challenges in the online world. Sarah’s experience in Internet analysis & strategy, website design, coding, project management, eCommerce, analytics (statistics), advertising, search engine optimization (SEO), website optimization, hosting, content, graphics and infrastructure gives her the expertise to help companies meet these unique challenges and reach their business goals.

Title Internet Goddess
Organization Sazbean.com
What's on your radar social networks, strategy, b2b services, b2b vendors, social networking, b2b, community
What question would you most like others to ask you? What does Sazbean mean?
What topics would you like to see covered at Web2Open social networks, b2b, community, strategy
What conference tracks are you interested in Design, Development, Social Platforms, Marketing and Community, Strategy, Web2Open, Workshop

Discussions

discussions

Notes on Cross-Cultural User-Experience Design Workshop

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On my blog - Sazbean.com: http://sazbean.com/2008/04/22/web-20-expo-cross-cultural-user-experience-design/

Notes on Creating a Coherent Social Strategy for Business Session

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On my blog - Sazbean.com: http://sazbean.com/2008/04/23/web-20-expo-creating-a-coherent-social-strategy-for-business/

Notes on Building the Real-time Web session

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On my blog - Sazbean.com: http://sazbean.com/2008/04/23/web-20-expo-real-time-web/

Notes on Enterprise Mashups Session

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On my blog - Sazbean.com: http://sazbean.com/2008/04/23/web-20-enterprise-mashups-apis-ad-woa/

Notes on Design Your API: Learnings from Twitter and Stamen

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On my blog - Sazbean.com: http://sazbean.com/2008/04/23/web-20-expo-designing-api-twitter/ and part 2: http://sazbean.com/2008/04/24/web-20-ex...

Notes on Maximizing Ad Revenue Through Format Optimization

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On my blog - Sazbean.com: http://sazbean.com/2008/04/24/web-20-expo-optimizing-ad-revenue/

Notes on The Next Generation of Tagging: Searching and Discovering a Better User Experience

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On my blog - Sazbean.com: http://sazbean.com/2008/04/25/web-20-expo-the-next-generation-of-tagging/

Notes on Yahoo! Keynote and Google Apps Engine Demo

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On my blog - Sazbean.com: http://sazbean.com/2008/04/25/web-20-expo-yahoo-google-change-web-today/

Notes on Entering the World of Personal Analytics

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On my blog - Sazbean.com: http://sazbean.com/2008/04/25/web-20-expo-personal-analytics/

Photos:

Twitter Stream:

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Blog Posts

blog posts

More Tips for Getting People to Sign Up for your Website or Social Network

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Joshua Porter is offering a free chapter of his book, Designing for the Social Web.  The book is geared towards web designers and developers, but t...

Need a Cheap Online Ad Management System?

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If you offer advertising (or want to) on your business website or blogs, you may have been holding off because of the cost of using online ad manag...

Quick bite - show / hide button in Rails, RJS

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Sazbean is about online business strategy and we work hard to keep this blog as accessible to our readers as possible. ‘Say it with words, n...

To PR or not to PR

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There has been quite a lot of press lately about whether or not you need a PR firm for your business.  At the top of the current buzz is a blog pos...

Put Your Older Blog Posts to Work

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If you’ve been blogging for awhile or have a good number of posts, you may have noticed that there are particular older posts that still get ...

Business Blogging - a few examples

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Is blogging right for your business? If you’re considering adding a blog to your business website, Marketing Moves to the Blogosphere from th...

PPC Advertising

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PPC or pay per click advertising is an Internet advertising model where advertisers only pay when visitors click on their ads.  These types of ads ...

Business Marketing Fast Fixes

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These are somewhat scary times at some B2Bs.  Despite expert advice about becoming more aggressive in a downturn (some of it summarized in our post...

Pre-Roll Ads May Not Scare Off Online Video Viewers

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The perils of preroll appear to have been vastly overstated, according to Nate Elliott, research director at Jupiter, who suggests audience loss as...

B2B Website

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If you are a business-to-business (B2B) company, your website audience is quite a bit different than a company who targets consumers (B2C).  To get...

ERubyCon - Charles Nutter talks JRuby

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I was at erubycon this weekend and it amazed me just how low the opinion of Java has fallen in the Ruby community.  Microsoft, by comparison, got o...

Process for Using Twitter for Business

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If you are wondering about using Twitter for your Business, Web Strategist has a good article on the steps involved - Web Strategy: The Evolution o...

Using Pay-Per-Click (PPC) Campaigns to Attain Business Goals

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Sadly enough, too many advertisers initiate PPC campaigns without knowing what the end goal is. A word of caution: Traffic is not an end goal! R...

Erubycon - quote of the day

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Skilled programmers can write better programmers than they can hire -Giles Bowkett ShareThis

Erubycon Day one - ELT’s

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First talk was Randal Thomas from Engine Yard on ETL (Extrac, Transform, Load) applications that all of us have been asked to write in the past.  T...

Pricing Online Ads

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Futuristic Play @Andrew Chen has an interesting read: Internet Advertising Bureau and Bain on pricing in online ad markets.  One point for publishe...

Social Media Reading List

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Traffkid has put together 35 Must-Read Articles for Social Media Marketers, which has a good breadth of articles from the basics to more advanced t...

Traveling day

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Light post today in preparation for erubycon this weekend.  As usual, I will be covered the conference with all the journalistic professionalism an...

Twitter for Business - How to Fail

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Twitter has recently appeared on the media bingo card - both for technical problems with the service and as a new way to reach your customers.  Twi...

What is Rich Media Anyway?

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Easy task, at a first sight: defining what exactly can be considered a ‘rich media ad‘. It is, of course… a ‘rich media ad’, as in a display ad tak...

Understanding Content - Tips for using Joomla

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For companies in the media sector, content is their stock in trade.  They understand content as a woodworker understands the grain of a quarter saw...

SEO Tips for Local Businesses

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If you have a business that only operates locally, spending time and effort on SEO and marketing practices that go out to a national or internation...

Tips for Creating Online Video Ads

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Free and low-cost video creation and editing tools have made it easy to create your own video ads.  Whether you’re creating your own video ad...

Internet Strategy Forum Summit - Internet Marketing by the Numbers

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Presented by Mike Moran, Distinguished IBM Engineer Yes, an engineer talking to you about marketing. You need to watch what your customers are doin...

Internet Strategy Forum Summit - Creating a Social Strategy That Will Work

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Presented by Charlene Li, VP & Principal Analyst, Forrester Research The ease of posting anything on the Internet means that negative messages ...

How to Get Your Social Network Users to Fill Out Their Profiles

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“Hi, my name is MrCucumber69, I have a gray blob for a face and that’s all I care to share about myself - will you be my friend?”...

Video Streaming for Suits

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Its strange.   Every so often we are irresistibly drawn back to the subject on online Video in business. Sarah had an earlier post about Qik, and I...

Rulebreakers as Frontrunners

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As impressionable children, we all heard the little gem ‘Crime does not pay’.  I think we can all agree that this is a rule to live by,...

What Social Networks Should I Join to Promote My Business Website?

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Social networks are a hot topic right now.  Just last night I had a client ask me, “Should I join Facebook? I don’t understand how to u...

Yahoo delivering on user created potential in search

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Back in April we covered the web 2.0 expo announcement of Yahoo’s Search Monkey, a search result modification API.  Now Yahoo is making the b...

SEO for Business - More Than Just Keywords

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I was speaking with a client today who said his previous SEO company asked him for 20 keywords and got his website on the front page of Google for ...

Where consumers lead, Business follows

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ReadWriteWeb has posted an article discussing a recently released Forrester Research report. The pull quote that found its way into the RWW articl...

New Website for Sazbean Consulting

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We decided to give Sazbean Consulting its own home in order to provide relevant information for you, our customers, and to better highlight our ser...

Which Social Networking Sites Are Best for Promoting Your Business Website Content?

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One way to increase the awareness of your products and services (and your brand) is to have your website and/or blog content show up on social netw...

Coworkers Have Strong Influence in Purchase Decisions

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Americans in the workforce have a significant impact on their coworkers’ consumer shopping behaviors - 96% say they regularly or occasionally give ...

Instant Widget, simply add RSS [Recipe]

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Lets talk content for a second.  If you took a moment to consider the websites that you find useful in your business sector most of them are going ...

Using Social Networks for Business - Now what?

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Now that you’ve done some thinking about what your business goals are for social networking and investigated where your target audience is...

Widgets added to Buzzword Bingo

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My boss just asked me to look into this Techcrunch interview with Eric Feng, CTO of Hulu announcing embeddable widgets for their online media site....

Ustream is streaming our language

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I’ll be honest, its Friday.  Its gorgeous outside. I’m doing research on this post by watching shows on ustream.tv. In truth it is hard...

Using Social Networks for Business - Where Are You?

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Where are the people I’m trying to reach? This is also an important question because there are a limited number of hours in the day and we need to ...

Using Social Networks for Business - What Are Your Goals?

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In the first post of this series, What Social Networks Should I Join to Promote My Business Website?, I gave an overview of some questions you shou...

Stickam courts teens not business

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This week I want to navigate some of the legitimate business needs in the live broadcasting space.  But like anyone helping a friend new to a city,...

Are Buses IT’s mortal enemy?

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“Oh, and have Tony document that accounting payment transfer thingy he wrote, in case he gets hit by a bus” MLSP Network Engineers, Ora...

Internet Strategy Forum Summit - Innovate How We Connect

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Presented by Chris Shimojima, VP Global Digital Commerce, Nike Make It Better. Nike’s motto: If you have a body, you’re an athlete. Nik...

Internet Strategy Forum Summit - End to End Marketing: A Fundamental Shift

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Presented by Nancy Bhagat, VP Sales & Marketing Group, Director Integrated Marketing, Intel Cost of media is low per person, but is unfocused. ...

Internet Strategy Forum Summit - The Building Blocks of Online Customer Engagement

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Presented by Dan Stickel, CEO of WebTrends Let’s take a look at Google’s innovation and how they do it.  They divide their efforts: 70...

Internet Strategy Summit Forum - Mapping the Digital Landscape: A Strategic Guide

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Presented by Geoffrey Ramsey, CEO of eMarketer Data can be made to say anything you want.  People don’t trust advertising or marketing. The g...

Internet Strategy Forum Summit - Evolution of CRM

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Presented by David Placier, VP of Marketing, Disney.com Definition of CRM - Customer Relationship Marketing Differentiating marketing treatment an...

Where consumers lead, Business follows

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ReadWriteWeb has posted an article discussing a recently released Forrester Research report. The pull quote that found its way into the RWW articl...

New Website for Sazbean Consulting

--

We decided to give Sazbean Consulting its own home in order to provide relevant information for you, our customers, and to better highlight our ser...

Coworkers Have Strong Influence in Purchase Decisions

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Americans in the workforce have a significant impact on their coworkers’ consumer shopping behaviors - 96% say they regularly or occasionally give ...

Just How Horrible Are Social Network Ads?

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Ad Operations Daily has some insight to share on data from an informal poll which suggests that ads on social networks are received as “horri...

Google Shares Their Ranking Philosophy

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Google shares their ranking philosophy, which is used in many of their products, including News, Images, YouTube, Maps, and, of course, Search.  Th...

Targeted Advertising needs a soul

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Last night, as I sat down in my parent’s couch to watch TV, the last think I expected was to have a conversation about Targeted Advertising w...

Cubeless - A Virtual Water Cooler

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Cubeless is a fun and easy-to-use corporate social network platform which provides a virtual water cooler for employees to share information, jokes...

Your online inventory still needs blockbusters

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To be fair, I have not read the book version of ‘The Long Tail’.  I do, however, feel like I have if only because the title finds its w...

Are Your Customers Viewing Your Website With a Fast Internet Connection?

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Some 55% of all adult Americans now have a high-speed internet connection at home, according to a May 2008 survey conducted by the Pew Internet &am...

Google AdManager Improvements

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If you happen to use Google AdManager or are interested in using it, Ad Operations Daily has a roundup of the new features and improvements that we...

Adobe Working with Search Engines to Make Flash Content Less Invisible

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You may have heard that websites built in Flash or as Rich Internet Applications (RIAs) are invisible to search engines and are not a great idea fo...

Are your Ads reaching all your visitors?

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What does ABC, NBC, CBS, ESPN, Comedy Central, MSNBC, CNN and your website all have in common?  Well, they are all content providers who are fully ...

Aegis Acquires Bluestreak

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Aegis Group made a short announcement that they acquired the Bluestreak, a small but innovative ad serving platform, thus entering the ad serving b...

DIY SEO - Hubspot

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As Dharmesh Shah said in our interview, HubSpot sells a product, not a service, and intends on giving small businesses the tools they need to do th...

Paper Prototyping

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Have you saved your paper sketches from that million-dollar idea you had while drinking at the bar?  You know, the one you wrote on the back of a n...

Social Media Shouldn’t Be Scary

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Outside of the tech industry, skepticism and fear are the norm when it comes to social media. But it is simply about finding the best way to commun...

Google’s AdPlanner

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The New York Times is speculating [no longer speculation] that an announcement from Google at the Advertising Research Foundation meeting this week...

Interview with Dharmesh Shah, Co-Founder and CSA of HubSpot

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HubSpot was started by Dharmesh Shah and Brian Halligan when they were both graduate students at MIT. Dharmesh, who has founded two companies and i...

Web 2.0 is Mainstream - Just in Case You Weren’t Sure

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Text messaging, blogging and social networking have reached critical mass, with more than half of adults now relying on at least one of these so-ca...

Ruby on Rails - Enterprise Edition and Passenger

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For anyone who has run multiple instances of Rails on the same server, as is common within the frugal budgets of corporate IT departments, then you...

Enterprise Ruby for Midwesterners

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If three of the four words in that title apply to you (and one of them isn’t ‘for’) then you may want to check out eRubyCon The g...

May’s Top Multimedia Websites

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Marketing Charts - Top 10 Multimedia Websites - May 2008 No surprise that YouTube is the top site with all the user-generated content.  MySpace vi...

A Few Free Web Analytics Tools to Consider

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Web Analytics World discusses some web analytics tools (free) to take a look at, including Woopra, Crazy Egg, Enquisite, 4Q, and ClickTale - 5 Grea...

Your Customers May Soon Be Voting On Your Ads

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A growing number of marketers are taking their chances with having their ads rated, and possibly banished, on social networks and community-oriente...

Oauth and OpenID - Trust is in Vogue

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Without knowing it, my father has skillfully summed up a crisis we are facing online. ‘I have too many $#@%ing passwords’ he told me t...

Text Ads - Advantages & Disadvantages

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Text ads come in several different forms, including link ads, contextual ads, pay-per-click and online directories. These ads have several advanta...

Web Ads - AdJuggler

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Continuing the web advertising thread, we are going to look at an Ad Hosting service provider. ThruPort Technologies, the company behind the AdJugg...

Measuring the Effectiveness of Display Ads

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Here are the basics for measuring the effectiveness of your display ads: Impressions: How many times is the ad served to a person (or as near as c...

JavaFX - In more places than Flash

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In a recent podcast put out by the good guys over at JavaPosse, Brian Goetz made an interesting comment near the end JavaFX code compiles down to o...

Quote of the Weekend

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I think web 3.0 is going to be about the real time web. XMPP is going to play a major role in this movement… ~ Ezra Zygmuntowicz I found t...

Web Ads - Why JavaScript is misunderstood

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Some programmers understand JavaScript. They get it. They see through the ugliness to behold magic potential deep within your browser. Other p...

Display Ads - Advantages & Disadvantages

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Display ads, which combine text, images, and animation (but are not interactive - those are rich media ) to convey a message, are usually more econ...

How do your ads get served online?

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Banner ads, skyscrapers, tile ads, house ads, button ads, rich media ads, peel aways, interstitials, video, text, contextual, ad infinitum. We hav...

Interview with Greg Hochmuth, Creator and CEO of Mento

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Mento, now in public beta, is a link-sharing and tagging website, similar to Del.icio.us or Pownce, with expanded functionality to create conversat...

Google - Good Software Overcomes Bad Hardware

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Webware.com has an article on the technology behind the search superpower Google. The article covered a presentation by Jeff Dean in the 2008 Goog...

Google’s New Favicon

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Just noticed yesterday that Google chanced the favicon for their search, AdSense and analytics sites to a small g (from the large G it used to be)....

Heroku - Technical notes

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Here are some more technical questions that didn’t make it into the profile interview James Lindenbaum, CEO of Heroku Sazbean: Will you be su...

Interview with James Lindenbaum, CEO of Heroku

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I got the change to talk with James Lindenbaum, CEO of Heroku. Heroku is looking to eliminate all the reasons companies have for not doing softwa...

Web Stats - Who do you trust?

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No subject is more controversial to a group of web professionals than Web Statistics. The advertising industry is still a little sore with us afte...

Tech Crunch Live Blogging at Google IO

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Google IO is two-days of in-depth tech sessions on how to build the next generation of web applications. To get updates of what is going on: Tech ...

Measuring the Effectiveness of Rich Media Ads

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Once you understand the different types of online ads and the advantages and disadvantages of rich media ads, it is important to know how to measur...

Rich Media Ads - Advantages & Disadvantages

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As discussed in Types of Online Advertising, rich media ads with which viewers can interact and may contain animation, audio and video. Rich media...

Adobe Air - Finding its niche

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Yes, it was called Apollo at one time. Considering how many people re-reference AIR as Apollo in conversation, Adobe should stick with their firs...

Types of Online Advertising

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Advertising online can increase your brand awareness and promote a product/service. Online advertising has a major advantage over other types of ...

Adobe Flex over Flash - A programmer’s perspective

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So we talked last week about Adobe Flex, the Rich Internet Application (RIA) stack created by Macromedia and currently owned by Adobe. If you have...

IAB Internet Advertising Report for 2007

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According to the Interactive Advertising Bureau (IAB)’s report, Internet advertising revenue increased 26% in 2007 over 2006. Advertising to...

Adobe Flex - sitting with the cool kids

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In the web’s earlier days the cool kids were the Macromedia Flash Developers. They had that mystical quality to them; a special blend of tec...

Interview with Lance Walley, CEO of Engine Yard

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I have mentioned before that hosting Rails applications is one of those great opportunities to avail yourself of assistance. The guys behind Engi...

What are Your Customers Tweeting About You? - Part 2

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In Part 1 , we discussed how to know when and what are said about your company and products on Twitter. Now that you know, how do you respond? Le...

What are Your Customers Tweeting About You? - Part 1

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We’ve been discussing how to know what your customers are saying about you on the Web. Posting opinions or comments on a company doesn’...

Do big names impress you?

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Continuing our Rails discussion. Should be wrapped up by next post. Most of the web development world has dabbled on the bleeding edge of technolo...

Consumers using blogs and user-generated content

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Interesting information regarding online consumer use of blogs, video and podcasts: Groundswell: From the chart: In the US, of online consumers, 25...

Give your Business Users Voice

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One way to know what people are saying about your company or products is to have a place where people can post their opinions and ideas. Similar to...

Ruby on Rails: My advice

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Lets continue our theme of Ruby on Rails reviews with the advice I give clients thinking of trying out RoR for a project. My first piece of advice ...

Do your customers have satisfaction?

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Knowing what people say about your company is pretty important for maintaining your brand image and quality of service. The Internet allows people...

Ruby on Rails: Four misconceptions and a truth

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Ruby on Rails Business type people, cover your eyes for a sec. This one is for the web developers. Ok, so if you have not yet seen the Ruby on R...

What is your B2B Brand Awareness?

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Your customers - current, potential, disgruntled, etc - are talking about you. Do you know what they are saying? Do you know where they are sayin...

Does your B2B website need buzz?

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What do RoR, APIs, Interactive Media, Mashups, and Product Communities all have in common? Well other than they all make up the bottom row of this...

Web 2.0 Expo - Personal Analytics

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Using personal analytics to create a better user experience will help you gain insight into your business and your customers (thus increasing reven...

Web 2.0 Expo - The Next Generation of Tagging

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Kakul Srivatava from Flickr spoke about how tagging is evolving. Tagging started as a way to find things or to play with friends and family. Then...

Web 2.0 Expo - Yahoo, Google change Web, kinda

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The wave of tech information is starting to drag me under. So many great web solutions to problems that B2B companies have. As the last day of t...

Web 2.0 Expo - Optimizing Ad Revenue

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In his talk, Maximizing Ad Revenue Through Format Optimization, Paul Edmondson from YieldBuild shared their data on how to change the advertising o...

Web 2.0 Expo - Designing APIs (part deux) - Stamen

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Stamen is the classic “position player” of the web app industry. They do really great work but are rarely singled out for it. Stamen&...

Web 2.0 Expo - Designing API - Twitter

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Twitter and Digg Labs (represented by Alex Payne and Michal Migurski, respectively) have some experience with API’s. You could say they are ...

Web 2.0 Expo - Creating a Coherent Social Strategy for Business

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So you think you should add a social network or blog to your B2B website. What planning should you do to make this an effective undertaking and on...

Web 2.0 Expo - Real Time Web

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Despite what TechCrunch may have said about Blaine Cook, his talk today on Real Time Web wasn’t delivered from under a rock. He talked with t...

Web 2.0 Expo - Enterprise Mashups, APIs and WOA

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So far, a current is running under the sessions that I have seen. In my experience, I tend to trust currents like this as indications of trends in...

Web 2.0 Expo - Cross-Cultural User-Experience Design

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You may not realize it yet, but the Internet boom has created a global audience for your products and services. How is your website viewed by your...

Web 2.0 Expo - Best Practices

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Just finished my first Workshop at the web2.0 Expo This will be a quick and dirty post between sessions (and while eating a sandwich) Web 2.0 Best ...

Web 2.0 Expo

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We’ll be at the Web 2.0 Expo in San Francisco this week - planning on blogging from there, but today is a travel day. Shoot me an email if yo...

Client Communications 2.0 - LinkedIn

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If Facebook had a dad that worked in accounting, drove a Taurus and considered the OpEd section of the Wall Street Journal a “weekend highpoi...

B2B Video Blogging - Qik

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Don’t have time to write a blog? Need something more robust than microblogging? Well if you have a phone (nokia only currently) with a came...

B2B Knowledge Sharing Community - Diigo

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Billed as a research tool and knowledge-sharing community, Diigo (still in beta) has many of the same bookmark-sharing features as Ma.gnolia. You ...

B2B Social Bookmarking - Ma.gnolia

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Similar to Del.icio.us, Ma.gnolia allows you to save and share bookmarks with friends and colleagues. However, Ma.gnolia takes the social aspect t...

Customer Communications 2.0

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Lets face it, Business to Business sales is a tight knit world. Your company is usually in a small, well defined industry with a finite number of ...

B2B CDN Review - LimeLight

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I will be wrapping up the CDN segment today with a look at LimeLight Networks. Limelight’s technology is similar to other CDN’s availa...

B2B Social Bookmarking - Del.icio.us

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What? Del.icio.us? What kind of url/company name is that? Well, it’s both a company name and a url, and Del.icio.us is one of the more popula...

B2B Micro-blogging - Pownce

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Pownce, similar to Twitter, allows you to send short messages to your friends or colleagues or to your Pownce profile page. Pownce has additional ...

B2B CDN Revivew - CacheFly

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In previous posts here and here I have discussed Content Delivery Networks in general. Today, I want to dig a bit deeper. CacheFly is a price-poin...

CDNs for your B2B - Your video on YouTube

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One of the enduring myths involving CDNs is that paid service providers are for suckers. Free options in online media distribution markets are mak...

B2B Micro-blogging - Twitter

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Since I’ve seen it covered in the news quite a bit lately, and many other vendors integrate with it, I wanted to do an overview of Twitter, w...

Using CDNs for your critical B2B content

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Your customers are becoming impatient. The purchasing manager for CrowCo wants to see your newly updated online presentation, so she hits the ...

Please Welcome…

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Aaron Worsham, my husband, has agreed to explore the hardware, network, development side of B2B Internet vendors. He’ll be posting on Monday...

B2B Social Networks - CrowdVine

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Do you need a quick and dirty social network right now? CrowdVine offers a free social network with basic features that takes just a couple of minu...

B2B Competitive Analysis - SEOQuake

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If you want to get a nice snapshot of what search engines really feel about your competitors, SEOQuake will probably give you more information than...

B2B Competive Analysis - Compete

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We’ve been discussing tools to use to find out how your competitors are doing on their websites and how your customers and competitors seem t...

B2B Competitive Analysis - Alexa

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You may have run across customers or competitors who claim to know your website traffic or how your site is doing compared to their own. How do th...

B2B Competitive Analysis - An Overview

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Even if you’ve never done a formal competitive analysis, you probably have at least taken a look at the competition by strolling past their b...

B2B Community Intelligence - GroupSwim

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Bulletin boards, forums and wikis are a great place for your customers to get support and to form a community, but they are often difficult to use ...

B2B eNewsletters - Content is King

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eNewsletters can be a great way to drive traffic to your website and keep your brand in your customers’ minds. Once you have an enewsletter ...

Measuring Effectiveness of B2B eNewsletters - B2B eNewsletter Statistics

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B2B enewsletters are a great way to promote your company and website, by periodically sending valuable information to your customers and potential ...

B2B Permission Marketing

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Permission Marketing is only advertising to people who have told you they are interested in your products or services. This gives you a much small...

B2B Email Marketing - iContact

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eNewsletters and eBlasts are a great way to keep in contact with your customers and potential customers. They offer an easy way to send out news a...

B2B Social Networks - A Review

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So far we’ve taken a look at several social network software vendors: Leverage Software, Community Server, Prospero, Small World Labs, Pluc...

Bookmarks:


Network

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Comments

Naoko Tsubaki:

Hi Sarah,

What do you think to have lunch thu, 24? 12H in front of the resistration counter? ( I don't know where is it yet though... )

As I wanted to meet Fernando, I'll invite him, too.

Regards,
Naoko

Fernando Barros:

Hi, any chance to meet you there to talk about B2b?
Regards!