Paul Edmondson
Paul was part of the executive team at MongoMusic, which was acquired by Microsoft in 2000. Paul held group management positions at MSN Entertainment over product management, quality management, operations, and business management. Paul left Microsoft as the Group Product Manager of MSN Entertainment. Before MongoMusic and Microsoft, Paul was a developer at Hewlett Packard. Paul hails from San Luis Obispo, and graduated from California Polytechnic University.
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YieldBuild Techcrunched!
--The premier tech blog, TechCrunch, just published an update on YieldBuild, covering the most important changes we’ve rolled out recently as w...
IAB/PwC Q3 report: online ad market flattening
--2% growth from Q2 to Q3. Keep in mind that that’s a mix of contextual/search and display, and the former’s growth is more than certainl...
Google continues to increase search market share
--As the market for display advertising continues to look gloomy, it’s instructive to look at trends in the supply of search traffic now that d...
Where to place ads for maximum CTR
--If you’re using a CPC ad network, like Google AdSense, on your site and are wondering where to position your ads in order to maximize click-t...
Can fewer ads make publishers more money?
--I’ve recently returned from the annual PubCon conference in Las Vegas, in which I attended the “Contextual Ad Program Vendor Roundtable...
Contextual enjoys a boom, display faces a bloodbath
--As the Dow continues to hesitate about how low it wants to drop, and Congress muddles through the scope of the financial bailout program, those anx...
